As Senior Designer at Redphone, I was lucky enough to work with TUESDAY Brewing Co.
A brewery that is unapologetically driven to producing the best tasting Non-Alcoholic beer.
As Senior Designer, I worked closely with the Creative Director and Art Director to bring a wide range of brand and marketing initiatives to life.
My responsibilities included:
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Designing marketing collateral
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Developing social media content, including some photography.
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Planning photoshoots, particularly collaborating on and creating detailed shot lists to support the art direction and visual storytelling.
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Providing design support for TUESDAY’s business needs, such as sell sheets, presentations, and website content updates.
- Curating and implementing the launch of TUESDAY’s Merch program
The launch of the merch program was a particularly exciting opportunity where I had a lot of free rein, while collaborating closely with the Creative Director and Art Director, I researched different Print On Demand companies, set up the client’s account, and utilized existing brand assets to create fun and active apparel/products that reflected TUESDAY’s cheeky and sporty attitude.
I also created graphics for the rollout.
This role blended hands-on creative execution with collaborative brand development, allowing me to contribute meaningfully across strategy, content, and production.