Namibia Branding
This project was to take an existing travel company’s brand tactic and improve it in some way. Gondwana Collections • Namibia “Namibia with Heart and Soul: Take our hand and let us introduce you to this awe-inspiring country. Come and stay with us, experience Namibia.” In 2014 Gondwana Collections did a complete visual rebranding so the traveller could “Feel Closer”. I redesigned the logo to be something tangible so the traveller could feel as though they had already touched the red Namibian dessert. For the brand tactic I chose their ‘Explore the Namibia Map’ webpage. There is a google map that allows you to click from lodge to lodge and get a bit of info, but I wanted the user to be able to do a lot more. Linking the map with social media could allow the user to browse many photos, but best of all, be able to prioritize everything they might want to do, and know exactly where to find it! This way they will be able to make the best of their trip, and feel confident about making the journey. Watch the video to see how it would function.
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SIMON DATA INFOGRAPHIC
This is an infographic created in support of a Holiday Hub landing page. The client and I thought it would be unique to do a horizontal scroll rather than vertical.
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2021 Web Design
Several websites I have designed for Digital Monk Marketing in 2021. This includes: content creation for the site (infographics, icons, images etc.) creating web flats and adjustments based on client feedback working with a development team to implement the design maintaining the site – making any necessary edits/updates
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Library Freelance
This summer, along with the Bike Store, I designed some print collateral for the Calgary Public Library: One Day Book Drive – a collaborative effort with Dana Lissack. This project consisted of a poster, postcard and social media component. The poster shows the life of a book before it goes though a contraption (Better World Books). They resell the books and give a portion of the profits back to the library so they can buy the books they need. Biblio – an internal poster to showcase their employees love of books. I did the illustrations for the posters and then provided a basic layout. Gloria Essex over at the library finished up the posters.
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Hand Drawn Ornaments
I have rediscovered shrinky dinks and love them just as much as I did as a kid! They are such a great canvas for pencil crayon! I mostly make ornaments but Pong was requested as a magnet! I also love to draw houses and architecture for key rings.
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Cartoon Commissions 2020
I have beeen lucky enough to begin commission this year – it makes me so happy to put a beautiful cartoon in someone’s home! The illustrations are organized in the order completed. This usually takes about 1 month, providing a selection of sketches, a rough for feedback and then a final.
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Editorial Design
These are a few of the spreads I designed from my time at Source Media Group. We produced 6 magazines in the Central Alberta area – 2 monthly and 4 quarterly. I updated several sites each month with the new articles and issues, and processed ads for our clients. calgaryhomeliving.com
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Sasquatch! Collab
Jarrett Edmund, a talented writer for The New LoFi went down to Washington with a film camera and a typewriter to cover Sasquatch! 2016, much in the same way photojournalists used to operate before the advent of social (and digital) media. Upon his return Jarrett asked me to complement his analog festival coverage with little illustrations, and to help put together the book. The 15-page mixed-media booklet also features physical souvenirs from the festival itself. The end result is a tactile, physical experience.
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