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Editorial Design

These are a few of the spreads I designed from my time at Source Media Group. We produced 6 magazines in the Central Alberta area – 2 monthly and 4 quarterly. I updated several sites each month with the new articles and issues, and processed ads for our clients. calgaryhomeliving.com  
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Book Series Redesign

I wanted to redesign A Series of Unfortunate Events books for a special limited time collector’s edition that came with puzzles for the avid reader to decipher and enhance the experience of a great series. The suitcase belongs to Lemony Snicket; somebody was following him and so he had to stash his suitcase away with all his working copies of the books, his notes, and prized trinkets. Now you, lucky reader, have come across it. In the case you will find: Lemony’s Commonplace book Books 1-13 A trinket from each of the Baudelaire children Disguises for a true VFD        
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Namibia Branding

This project was to take an existing travel company’s brand tactic and improve it in some way. Gondwana Collections • Namibia “Namibia with Heart and Soul: Take our hand and let us introduce you to this awe-inspiring country. Come and stay with us, experience Namibia.” In 2014 Gondwana Collections did a complete visual rebranding so the traveller could “Feel Closer”. I redesigned the logo to be something tangible so the traveller could feel as though they had already touched the red Namibian dessert. For the brand tactic I chose their ‘Explore the Namibia Map’ webpage. There is a google map that allows you to click from lodge to lodge and get a bit of info, but I wanted the user to be able to do a lot more. Linking the map with social media could allow the user to browse many photos, but best of all, be able to prioritize everything they might want to do, and know exactly where to find it! This way they will be able to make the best of their trip, and feel confident about making the journey. Watch the video to see how it would function.  
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Web Design

During my time at Shaw I refreshed the corporate section of their website, and aligned it to their updated brand. I created the banners and icons, but also evaluated which pages could be consolidated, or removed. Here are some of the pages and projects that I worked on. Pumpkin Patrol was one of my favourite projects because I got to include some illustrations. Afterwards I made a few into gifs for fun.  
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BEEP!

From point b to p and everywhere in between – beep! Beep is a fun, but modern and professional car sharing service. They are marketing to the CEO’s of companies and offering a service that becomes a perk for employees, which is what sets them apart in the market. Beep is all about getting these busy professionals wherever they need to go as easily as possible, therefore I made all of my branding simple and direct.
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