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Web Design

During my time at Shaw I refreshed the corporate section of their website, and aligned it to their updated brand. I created the banners and icons, but also evaluated which pages could be consolidated, or removed. Here are some of the pages and projects that I worked on. Pumpkin Patrol was one of my favourite projects because I got to include some illustrations. Afterwards I made a few into gifs for fun.  
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Theatre Season

Shakespeare BASH’d is a young actor initiative in Toronto that seeks to present Shakespeare’s plays as they were written: with simple staging, clear and specific language with an emphasis on the words, synethesized with the modern. BASHd was looking for icon designs for each of their four plays during their 2015/2016 season. The icons are inspired by the story/the spark notes James Wallis (the Artistic Director of Shakespeare BASHd) supplied me with. He had selected a quote from each play that should also influence the design. They wanted posters to slap up all around Toronto to promote the season. The banners were used as cover photos for their facebook page. & Coasters!
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Dexter TV Campaign

I created this theoretical no-name Saran Wrap to be mailed out to Showcase subscribers as a promotional item for the TV show Dexter. There is no indication of what the recipient has in their hand until they use the product, because it is meant to take them off guard, just as Dexter does with many of his victims.
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BEEP!

From point b to p and everywhere in between – beep! Beep is a fun, but modern and professional car sharing service. They are marketing to the CEO’s of companies and offering a service that becomes a perk for employees, which is what sets them apart in the market. Beep is all about getting these busy professionals wherever they need to go as easily as possible, therefore I made all of my branding simple and direct.
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